CLIFTON FANTASY FOOTBALL LEAUGE

THE CLIENT

Clifton Fantasy Football League, better known as “CFFL”, is the brain child of a group of old friends that all attended Clifton High School together. In their daily lives, they’re professionals , in CFFL, they’re heroes.

THE TASK

CFFL approached IHSAAN MARKETING with the task of creating a visual brand identity that was reminiscent of the NFL logo, but was inclusive of the town that the group members hail from.

THE IHSAAN MARKETING SOLUTION

To address CFFL’s needs, I worked with the group to discern what an attractive football shield would look like and to come up wit creative ways to meld Clifton pride, traditional football imagery, and the group’s unique starting date. The solution was the CFFL logo you see below.